Profitability Analysis

See where profit is really made, and where it leaks.

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What this involves

Clear insight into where profit is made, where it is lost and which areas need attention.

Gross margin is only as good as the cost allocation underneath it. We put direct costs against the revenue they support, review how overhead is absorbed, and show margin by service line, product or contract. Loss making activity stops being a suspicion and becomes a number you can act on.

What you get

What’s included

  • Direct costs correctly allocated against the revenue they support
  • Gross margin by service line, product or contract
  • Overhead absorption reviewed and made consistent
  • Loss making activity identified and quantified
  • Pricing tested against delivered cost
  • A margin bridge showing what moved between periods

Alongside this

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Management Information (MI) Development

Reporting tends to accumulate rather than get designed. Someone asks a question, a report gets built, and three years later nobody is sure which version is right. We start from the decisions you actually make, define the measures that inform them, and build the reports once, in the systems you already run.

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Variance Analysis

A report saying the number is down twelve per cent is not analysis. We separate volume, price, mix and cost effects, distinguish timing differences from permanent ones, and assess the full year impact of each. Every material variance gets an owner and an action that carries into the next month.

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Benchmarking & Industry Comparisons

It is hard to know whether your margin is good without knowing what comparable businesses achieve. We map your measures to industry definitions, compare margin, cost ratios and productivity against peers, and quantify the gap in pounds. Targets then come from the comparison rather than from ambition.

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Customer & Project Profitability

Revenue by client is easy. Profit by client needs a proper cost to serve, and that is where most reporting stops. We build it including delivery and support time, then rank your clients and projects. Some of them are funding the business, and some of them are being funded by it.

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Business Performance Analysis

Management accounts show what happened. They rarely explain why. We break revenue and margin down by the dimensions that matter in your business, separate genuine trend from one-off movement, and identify what is driving each change. The pack ends with the two or three findings that would change a decision.

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Not sure which you need? The strategy call maps it in about twenty minutes.

Where does your finance function stand today?

A short conversation will tell you whether this is the right place to start, or whether something earlier in the sequence needs fixing first.

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Strategic finance advisors for businesses that have outgrown bookkeeping and their accountants.

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