Who we help

Every sector loses money somewhere different.

We work with e-commerce and product brands, software and SaaS businesses, managed IT and cybersecurity providers, and architecture, design and engineering practices. In each one, profit is decided by something the standard management pack does not show you.

How we create clarity
Confidence — accurate, reliable reporting
Foresight — budgeting & forecasting
Performance — know your margins
Strategy — decisions backed by data
Infrastructure — systems that scale
“We help you move from reacting to leading.”

Industries

Built for how your industry actually works

Four sectors, four sets of pressure points. Here is where we typically start.

E-commerce and product

Revenue is the easiest number in your business. Profit is the hardest.

Revenue is the easy number. Profit hides in landed cost, payment fees, returns and discounting, all of it applied after the sale is booked. We show you contribution by SKU and channel, and what your stock is costing you in cash.

  • Contribution by SKU and channel
  • Ad spend against contribution
  • The cash cost of growth
  • Supplier risk visible and managed
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Software and SaaS

ARR is growing. Is the business actually working?

Technology businesses live by metrics. Founders and leadership teams need reporting that shows growth, runway and performance clearly: the kind that drives both operational decisions and investor conversations.

  • How long you've actually got
  • Whether growth pays for itself
  • Which customers fund the business
  • MRR, retention and growth in one trusted view
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Managed IT and Cybersecurity

You know your ticket volumes. Do you know your margins?

You can report SLA performance to the percentage point. Margin by agreement is harder. We separate recurring from project revenue, load the true cost to serve, and show which contracts are actually paying.

  • Which agreements make money
  • Where the price should be
  • Retainers priced on what they really take to deliver
  • What the business is worth
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Architecture, Design & Engineering

Winning more work isn't the same as making more money.

Fee is agreed at the start; profitability is decided over the following months. We track recoverability against time spent, profit by project and the cash timing of stage payments, while there's still room to act.

  • Concentration risk, priced
  • Resourcing before you commit
  • Fee recovery by stage
  • Less cash trapped in debtors and WIP
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The common thread

Your sector sets the questions. The method does not change.

Whatever you sell, the same three things decide whether the numbers are useful: what they measure, when you see them, and whether anyone acts on them.

01

We start with your economics

Before any reporting is built, we work out where the money is genuinely made and lost in your model: by product, contract, project or channel.

02

We build reporting around decisions

Not a pack that goes unread. The measures you need for pricing, hiring, investment and cash, in a form your leadership team can act on.

03

You get a rhythm, not a report

A regular cycle of numbers, interpretation and decisions, so performance is reviewed while there is still time to change the outcome.